The interview I went out to North Carolina for went well. The Company made an offer and I have accepted. I am thrilled to be working with some great people in a great Company. I begin work next Tuesday. The downside is I won't be able to continued marketing Procurpro while I work for my new Company. … Continue reading A new direction for Procurpro!
I have been on LinkedIn since 2007. LinkedIn is my go-to site for all of my online social interactions. Throughout the years, I have used LinkedIn as a resource for staying connected with business associates and colleagues. I routinely send notes of congratulations and brief messages of good wishes to people in my network who … Continue reading How do you use LinkedIn?
Networking is a new concept for me. For most of my life, I have worked for employers where sales were the responsibility of others. The only kind of salesmanship I had to do was to do good work and treat my customers the way they deserved to be treated. This resulted in a good number of repeat … Continue reading Are business networking events a waste of time?
I love using Audible. It's a great way to get through a book quickly and efficiently. I listen to Audible while I exercise. Recently I discovered that Audible has a free series called Accelerator. Accelerator publishes daily audio content related to business concepts. A recent series discusses how Priceline created a homegrown multilingual organization to serve their … Continue reading A change to my marketing plan
Construction procurement is one of those services that benefit any project. Residential owners as well as commercial owners can equally benefit from the value of procurement.
Let's talk about YouTube. I have been thinking a lot about creating a YouTube channel. I want my channel to be relevant to construction and construction procurement. Admittedly, construction procurement is not a glamorous or exciting topic. I do think presenting the topic in a certain way could be engaging and at the very least … Continue reading To YouTube or NOT to YouTube?
I do believe that content marketing is a valuable marketing strategy. As such, it is at the center of my marketing strategy, but to satisfy more immediate needs, I also need to employ more traditional marketing techniques.